We are living in the world of big data. Businesses are popping up everywhere, and customers have a variety of options available. Understanding customer loyalty analytics is the key to improving your customer experience. An improved experience makes for long-term happy customers.
Fortunately, companies with a SQL license can utilize SQL Server Reporting Services at no additional cost to visualize and analyze marketing data.
CDP solutions provide an all-in-one platform where marketers can visualize the entire customer journey from click to revenue.
Funnel Analytics
Funnel analysis is the process of telling you who bailed and when -- but most importantly, why.
Marketing Data Strategy
Businesses are realizing that not having a funnel data strategy is costing them business, and they are aggressively trying to catch up.