Netsuite is one of the most popular cloud-based CRMs. It stands out for its automation capabilities for your customer data. However, very often, your customer data is spread across a variety of tools, such as email clients and social media management tools. Unless this data flows into your Netsuite CRM, you could be missing out on a ton of leads.
That’s where custom integrations can help. Advanced customisations of Netsuite CRM help you get a complete picture of your customer lifecycle. That, in turn, can inform a more effective marketing strategy. At ironFocus, we see if custom Netsuite CRM integrations can deliver more value to your business.
We can help you move beyond the basics of Netsuite to improve your conversion rates.
Netsuite combines CRM and ERP capabilities, which makes it a really powerful tool. However, when combined with external marketing data, it can be taken to a whole new level. With third-party Netsuite CRM integrations, you can optimise your marketing attribution models.
Attribution models are key to drafting effective marketing strategies. They can tell you what campaigns are working and where to spend most of your marketing dollars to improve ROI. They can also inform customer retention strategies and boost your bottom line.
However, integrating third-party tools with Netsuite CRM sounds more straightforward than it is. For one, you need to know how your enterprise data is flowing. Then, there is the issue of correctly annotating your data to make it useful for analysis. At ironFocus, we are experts at building data structures.
Through custom integrations, we make all the tools in your ecosystem talk to each other. Thus, the next time you are calculating your marketing ROI, you know exactly how your campaigns are performing.
Our focus is on building custom solutions using Netsuite CRM that solve real-world problems for you. It could be custom reports, more automation, better lead engagement, anything that optimises your funnels.
At ironFocus, our job is to help you get more out of your existing investments. Irrespective of how structured your Netsuite CRM data is, we can work towards translating it into deep insights. It begins with identifying weaknesses in the way your data flows.
From there, it is about deploying custom fixes that align with your short-term and long-term business goals. It might require a centralised data platform. It is also possible that it can be solved with third-party tools that integrate with Netsuite CRM. At the end of the day, it is about letting you capture your full customer lifecycle.
We can also help with bulk data migrations if you are transitioning into or away from Netsuite CRM. Transitions often require real-time integrations to keep your business up and running. At ironFocus, you are in safe hands.
Learn more about how you can get better insights out of your Netsuite CRM data.