When it comes to your customer journey and funnel, it’s not uncommon to use 5+ business systems to get leads from initial interest to purchase. Ad platforms, CRMs, Revenue Recognition, and Accounting Systems are all very common. This creates a unique challenge when creating a centralizing customer data platform that allows you to analyze the entire customer journey. Simply put, your data is all over the place and muddled by hacks and custom code written by past staff.
Unique data challenges often require unique programming solutions to integrate, extract, and analyze data across systems. Our team speaks both business and programming languages. We can reverse engineer the mysterious Python script written by Joe in IT in the summer of 2006. We can also implement new code, if necessary, to create your ideal solution.