Oracle + ironFocus
An ACID-compliant relational database, Oracle is a really flexible database platform that can efficiently handle the data storage needs of enterprises. However, data is useful to businesses only when it can be analyzed. For that to happen, Oracle needs to communicate seamlessly with other pieces of your tech stack. And that’s where Oracle integrations come in.
At ironFocus, we integrate Oracle with the rest of your data ecosystem – apps, third-party tools, and cloud platforms – so you can access every customer data point that you capture for analysis.
Oracle Integration to Get the Most Out of Your Data Strategy
At its most basic, Oracle is a scalable, cross-platform database platform that is extremely reliable for data storage. It can be the foundation for full-funnel analytics. However, when it works in sync with the rest of your data stack, it can unleash new opportunities for business growth.
For instance, with optimized Oracle integrations, data can flow efficiently between the database and your CRM and other third-party tools. An optimized data flow can give you more detailed dashboards and business reports, which translates to better decision making.
Likewise, integrating Oracle in your tech ecosystem can improve marketing attribution models immensely. Marketing attribution models are important for key business decisions such as allocating budget to different marketing channels and the type of messaging strategy to adopt for your audience.
When data flows to and from Oracle efficiently, without any loss, it can deliver incredible customer insights.
The technical bits of integration, such as faster query speeds, is just one side of the picture. Our goal is to help you unlock the full potential of your customer data. We do that by letting your business goals dictate the technical side of things, instead of the other way around.
You might be losing key customer insights due to incomplete Oracle integration. Let’s help you plug those leaks and put you on the path to business growth.
How ironFocus Oracle Integration Works
Any integration project at ironFocus begins with understanding your business goals and how data flows in your organization. We analyze your customer journeys and key metrics such as attrition rates and engagement rates. The analysis helps us hone in on the most important customer insights for your business. We use that information to dictate Oracle integration that will help you execute your data strategy much more efficiently.
It could be that your ETL data pipelines from Oracle to a cloud-based data warehouse need optimization. It could also be that you can benefit from making Oracle your central database that stores every customer data point that your tech stack captures. Likewise, data flow between Oracle and other databases in your system might need optimization. Whatever is the case, we can handle it. We take a bespoke approach to Oracle integration projects because no two businesses are the same.
Let’s take your data analysis capabilities to the next level. Find out how Oracle integrations can help you get there.